Making Money #2 - Recruiting Real Estate Agents As Referral Partners
The question is: “How do I make money with this private label?”
Why recruit commercial real estate agents as referral partners?
When a business leases office space or buys a commercial property the job of their Commercial Real Estate Agent is done and so is their commission. Commercial real estate agents typically spend a lot of time with business prospects who never close because they don’t end up leasing space or buying property either at all or at least not from that specific agent. Commercial real estate agents also tend to be one and done. Meaning they make one commission from a specific prospect and never earn another dollar from that client.
The National Association of Realtors reports there are over 300,000 commercial real estate firms in the U.S. This indicates that the number of commercial real estate agents is likely much higher than that. As an OwnersPath private label that means the number of your potential referral partners from commercial real estate agents is almost unlimited.
Every time a real estate agent engages with a business prospect that is a potential success scan for you.
What do we know about the needs of business prospects who are looking to lease or buy commercial real estate? We know they need working capital, they need equipment, they need vendor tradelines, they need business credit cards, they need phone systems, they need SEO help, they need accounting, they need business insurance and so much more.
The business prospects of these commercial real estate agents need everything that your private label provides. At the same time, your private label provides an excellent new stream of revenue for the commercial real estate agents. That new stream of revenue is right at every real estate agent’s finger tips from sources they deal with everyday.
How do you close commercial real estate agents into becoming your referral partners?
Commercial real estate agents are normally 100% commission driven. This means it can be very hard for them to start earning income and they can go for long dry spells between commissions. As a private label you have the perfect solution for them to start earning revenue faster and to earn revenue from all their business prospects, not just the ones they close on a real estate deal.
