Your private label system gives you the option to fund all your client's transactions on your own using all the resources of the system itself. You can use the free 150 data point scan to generate and pre-qualify prospects. You can utilize the automated application system to turn prospects into clients. You can use the automated document collection system to gather what is needed to fund those clients. And you can use the direct lender database to source the lenders you need to make those client fundings a success. In your private label software this is called "Opt-Out".
Opt-Out | Opt-In |
Freedom to do your own deals | Freedom to generate more deals |
Harder to scale due to workload | Unlimited scale due to done for you |
Charging the clients more in fees | Earning more from the direct lenders |
Getting 100% of fewer & smaller deals | Getting 40% of more and larger deals |
Many business loan brokers think that by funding their clients "on their own" that they are earning one hundred percent (100%) of the fees, but that is simply not true. First, more than fifty percent (50%) of the prospects who "pre-qualify" and apply will not fund. They fall out for a spectrum of reasons, but they all take up your time so you are already down to half or fifty percent (50%) or the fees on those clients that do fund. Next, is all the time that you spend with clients that do eventually fund. This time spent cuts into the percentage of the fees you are actually earning. Then, there is the amount your clients get funded. Our research has shown that Opt-Out private labels tend to fund a client substantially less than do Opt-In private labels further cutting into your percentage of earnings per deal. And last, the fees earned by Opt-Out private labels tend to be heavily weighted on their clients and not so much paid by the lenders making it much more difficult to close clients on their funding offers, even further reducing your earnings.